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Monday, October 25, 2010

Sherwin-Williams Unveils New Billboard Celebrating its Cleveland Heritage

Photo courtesy of Sherwin-Williams


Sherwin Williams, headquartered in Cleveland Ohio, will be installing a new 10-story billboard on the company’s global headquarters, which is in the the Landmark Office Towers on Ontario Street. (This replaces the large LeBron James billboard that was removed after James left the Cavaliers.)

Here’s a time lapse video of the making of the billboard, plus a full press release with all the details. It will look fantastic once installed. Thanks to Sherwin-Williams for making Clevelanders proud of our fine city.

Updated October 28, 2010: The time lapse video of the installation has been included below, courtesy of Sherwin-Williams. The installation was delayed one day because of high winds and bad weather, but it was installed without a hitch.

Video: Time Lapse Chronicle of the Installation of the Sherwin-Williams Banner


Video: Time Lapse Chronicle of the Making of the Sherwin-Williams Banner.


Press release:

A TON (LITERALLY) OF CLEVELAND PRIDE

Sherwin-Williams® unveils new billboard celebrating its Cleveland heritage


CLEVELAND (October 25, 2010) ― It’s all about Cleveland pride. That’s what Sherwin-Williams, leading manufacturer and distributor of paint and coatings, communicates in its new 10-story, 1.3-ton billboard, which celebrates its presence in the Cleveland community for nearly 150 years.

The Sherwin-Williams billboard features a black and white photograph of the Cleveland skyline, and reads, “Our Home Since 1866. Our Pride Forever.” The giant billboard is going on the side of the Sherwin-Williams global headquarters in the Landmark Office Towers on Ontario Street. The billboard takes 12 hours to install and replaces the iconic 10-story billboard created by Nike.

“Seven simple words — ‘Our Home Since 1866. Our Pride Forever’ — help us capture, harness and crystallize a powerful, energizing message that Cleveland and Northeast Ohio are not only the best locations in the nation, but our community is one of the best locations in the world,” says Christopher M. Connor, chairman and CEO of The Sherwin-Williams Company. “Sherwin-Williams’ 144-year commitment to Cleveland and Northeast Ohio demonstrates why we are filled with pride and honored to be part of this great community.”

Sherwin-Williams Banner Facts:

•Ranks in the Top Five largest vinyl-mesh wall banners in the U.S.

•Ten stories tall: 110’ tall/210’ wide with 25,000 square feet of material.

•3,780 people could fill the banner.

•Manufacturer: Fusion Imaging, Kaysville, Utah. (fusionimaging.com)

•A huge industrial printer running 33 hours, fabricated 14 vinyl-mesh panels and 25,000 square feet of material that was sewn together. It took a 10-person sewing crew 100 hours to transform the 14 panels into one giant banner.

•It took 50 gallons of ink to print the four-color banner.

•It weighs 1.3 tons or 2,600 lbs.

•Twelve people are needed to fold and move the banner. (Thirty-five Utah high school football players hauled the banner off a truck and spread it across their football field so the Fusion crew could conduct a final inspection.)

•A special pallet was built to house the Sherwin-Williams banner during its truck ride from Utah to Cleveland, which was 1,785 miles and took more than 36 hours.

•Ten people will spend 12 hours installing the banner.

•A total of 15 people spent 300 hours creating, manufacturing, transporting and installing the banner.

“This 10-story wall banner is rolling out a giant welcome mat, saluting the strength, energy, talent, creativity, enthusiasm and warm hospitality embodied on a daily basis by the people of Northeast Ohio,” says Christopher M. Connor, chairman and CEO of The Sherwin-Williams Company.

Sherwin-Williams currently employs more than 30,000 people worldwide and approximately 2,000 in its global headquarters here in Cleveland. Ohio. Sherwin-Williams is the USA’s number one paint and coatings company and number three in the world.


The Sherwin-Williams Company:

Founded in 1866, The Sherwin-Williams Company is a global leader in the manufacture, development, distribution and sale of coatings and related products to professional, industrial, commercial and retail customers. The company manufactures products under well-known brands such as Sherwin-Williams®, Dutch Boy®, Krylon®, Minwax®,Thompson’s® WaterSeal® and many more. With global headquarters in Cleveland, Ohio, Sherwin-Williams® -branded products are sold exclusively through a chain of 3,354 company-operated stores and facilities, while the company’s other brands are sold through leading mass merchandisers, home centers, independent paint dealers, hardware stores, automotive retailers and industrial distributors. The Sherwin-Williams Global Finishes Group distributes a wide range of products in more than 70 countries around the world. For more information, visit www.sherwin-williams.com.

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